We are Knock Knock, a product design company with aspirations to greatness. We concoct, manufacture, and distribute witty objects of cosmopolitan panache from our shamelessly sunny perch in Venice Beach, California. Our audience comprises the impish, the dapper, the droll, the young-at-heart, and those who prefer the humor of truth to feel-good platitudes.

We believe in the Golden Rule, friendly customer service, and shipping quality merchandise on time. On the highfalutin front, Knock Knock seeks to integrate art and commerce—creating original, authentic, noncynical products that support themselves in the marketplace. Our inspirations are Charles and Ray Eames and Tibor Kalman, designers who refused compartmentalization and brought intelligence, aesthetics, and creativity to everything they touched.

Rather than a product category, material, or target market, Knock Knock’s unifying force is a sensibility. We channel that sensibility into designing and manufacturing original products, selling primarily to retailers. Also, we read a lot. Following are a few things we believe:

• Ethics and decency are immeasurably important.
• Products should be created with care, whether mass produced or handmade.
• Things should be both beautiful and useful, but they can also be beautiful and frivolous.
• Beautiful, useful things should sometimes be affordable.
• Every once in a while it’s good to notice quality design.
• Craft is important for the soul as well as the hands and eyes.
• Art is not necessarily superior to craft.
• Humor makes everything better.
• Not everything should strive to be accessible to the lowest common denominator, or any common denominator, for that matter.
• Smartness is fun.
• Empty affirmations are an instant gratification of diminishing returns. Slyly expressed truths last longer.
• Despite the rise of the screen, much that is interesting and innovative can be done with printed matter (though paper should be recycled whenever possible).
• Passion, curiosity, and enthusiasm can make anything interesting.
• Common sense is uncommon.
• Ego is annoying.
• Turn signals should be used.
• One should never confuse its with it's.